Tips of Chinese SEO

by ChineseTrans, Sunday, February 14th, 2016 at 9:47 am

(China eCommerce, Chinese SEO, Chinese Website, Doing Business in China)


ChineseTrans online marketing team deeply understands different cultures in the world, and we help you deliver the correct message to the Chinese audience effectively.

Tips of Chinese SEO

Tips of Chinese SEO

Following are key points for your Chinese SEO jobs.

1. Chinese Localisation.

Search engines prefer localisation. In order to do well in Chinese markets you need to analyse your local competition in PR. China or Chinese Speaking districts like HK, Taiwan, or Singapore. Some search engines prefer that sites are hosted locally, so a region-specific domain names like .cn, .hk, .tw, .sg may affect the result. ChineseTrans is dedicated in Professional Human Chinese Translation. You can easily manage your Chinese translation orders online and get the quality texts.  


2. Don’t just translate – Think like a Chinese.

Don’t base your Chinese keyword research solely on Chinese translations  – neither for PPC nor for SEO. Identify Chinese terms with most searches.



3. Simplified or Traditional?

Misuse of the right Chinese written language is the common mistake many newbies will make.

People in mainland China is using simplified Chinese, imagine how you can get high conversion if you use traditional Chinese in the brochures, websites for this market.

Dig Deeper: Differences Between Simplified Chinese and Traditional Chinese  


4. Go Socialize.

If your target market is mainland China, stop thinking of Facebook or Twitter, Start to use  Weibo,Wechat, QQ,  instead! Social Media can be a great marketing tool, it’s also true in China. in China,Weibo, Wechat and are by far the most popular social networking tools. To maximize the effects of social media marketing, make sure that your social media strategy is specifically tailored to the region and market you are targeting.

There are more and more Wechat public accounts opened up every day, many international business owners realize it is a very powerful tool to reach the target users. Your early involvement will help you take a good  advantage.  


The same happens to Weibo verified accounts as well.Checklist before you launch your Chinese websiteAt SinoStep, You can easily customize your Chinese online marketing campaign by choosing the language, target market, and service level.


5. Local Search Engine

Baidu is the largest Chinese search engine, with about 83% market share, while Google has only about 11%. So, that’s why you should rank on Baidu if you want to be in the Chinese market. Actually working on your Chinese SEO is often working your baidu seo.

  • Don’t talk about sex or you’ll be out
  • Don’t attack the Chinese government
  • Use Chinese in your website (but don’t mix several languages on the same page – that’s a general statement, not only for Chinese)
  • Use a .cn / / or domain name.
  • Host your website in China.  Baidu prefers Chinese IP’s. If you can not have a license, make sure the speed is fast.
  • Have a lot of links. Baidu prefers quantity to quality. high pagerank links won’t help. Just have thousands of backlinks.
  • Refresh often. This advice applies to google too. But it seems baidu loves fresh content even more.
  • Don’t use ISO-8885-1 coding in your pages but UTF-8 or GB2312 (well, UTF-8 is better because it suits any language around the globe)    

Let me know your thoughts.  



Get Secrets and Tips about China Business!


ChineseTrans is a full-service Chinese translation company and have been helping 2,000+ business owners and individuals around the world to grow their business since 2001.

With more than 8000 qualified Chinese translator(s) and reviewer(s) from around the world, we now can cover various subjects across business, financial, legal, marketing, medical, medical and technical fields.

From websites, brochure, medical records, marketing copies, to technical documents, we can get the job done quickly with accurate Chinese translation.

Doing business in China or Chinese communities is full of challenges, Our clients have been more easier to enter into this booming market and boost their sales thanks to the professional Chinese translatoin services done by ChineseTrans.

Every translation is supported by our guaranteed quality assurance and the communication with our experienced project managers is convenient in the whole process of the service.

ChineseTrans offers:

- Accurate, and guaranteed Chinese translation
- A transparent pricing with online instant quote
- Deep knowledge in doing business in China
- Special expertise on most subjects, from business, legal, medical to technical
- An understanding of your business challenge
- Great value for your money

Get in touch and start communicating in Chinese Now!★Get INSTANT QUOTE!

Latest posts by ChineseTrans (see all)

Related Post

Tips for Effective Chinese Copywriting Effective Chinese translation and Chinese copywriting will ensure a successful Chinese localization strategy. Tips for Effective Chinese Copywriti...

Tags: , , ,